Job Vacancy

SDR Team Leader


The core mission of the SDR Team Leader role is to manage and motivate a team of Sales Development Representatives (SDRs) to exceed their lead generation targets, by developing a successful, scalable process and high-performance culture that drives success. 

As a proven successful breeding ground for AccessPay’s next generation of Sales superstars, this role is key to our organic expansion by growing the sales professionals of tomorrow. 

Duties & Responsibilities:

  • Lead and motivate a team of 10 (and growing!) SDR’s to achieve and exceed lead generation targets. 
  • To map out the end-to-end SDR process, continually looking at ways to increase conversion rates across all outreach channels.
  • Develop further the SDR Playbook of best practice, covering all facets of the role from email prospecting and objection handling to effective use of our inhouse systems. 
  • To work closely with Marketing on executing targeted integrated outreach campaigns that are optimised to maximise sequence and call conversions into meetings. 
  • To work closely with our in-house data team to create meaningful data & insights dashboards to measure and improve performance across the team on a daily / weekly / monthly basis; highlighting any potential blockers to Sales / Marketing Directors, with suggestions of how any challenges can be alleviated. 
  • Using the MEDDICC qualification framework, you’ll look to continually test and refine effective questioning techniques to maximise SQL conversion. 
  • Ensure the team are able to use the systems effectively, capturing all relevant data and highlighting any issues or recommendations on changes to the technology stack currently used. 
  • Build an SDR competency framework, capturing the key knowledge and skills required and help identify training and coaching needs.
  • Working alongside the Sales Enablement Manager, you’ll ensure that every member of the team is continually assessed and has an individual training and development plan that covers AccessPay’s offerings, SDR process and the wider payment industry and its key players.
  • To manage onboarding, probation reviews, whilst also maintaining a pipeline of potential candidates, to ensure we plan ahead as existing SDR’s are promoted into sales. 
  • To bring energy and creativity to the role and always be thinking about opportunities for improvement. From incentives to themed activities, it’s critical that we challenge the team, but that their working environment remains a fun place to learn and earn.

Required Experience:

  • Candidates must have previous experience in an SDR leadership role and a proven track record of having achieved success and progression in a sales development / business development role.
  • Strong interpersonal and coaching skills, with the ability to articulate and influence within the team and across other functional areas.
  • Proven strong collaboration skills across marketing, sales, revenue operations and product teams.
  • Ability to work in a fast paced, dynamic environment.
  • Knowledge of Salesforce, HubSpot and LinkedIn Sales Navigator is preferred, but system training will be provided.
  • Experience of MEDDICC framework would be beneficial.
  • Excellent organisational and analytical skills.
  • Experience within SaaS and/or FinTech Sector would be beneficial.

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